Adani 102 Investor Lead Campaign

The task is to launch and run a search-engine-driven lead-generation effort that converts interest in the Adani 102 development into booked site visits. Our sole audience is real estate investors; every click should qualify prospects who have capital and intent, then guide them to schedule an on-site tour.

Search engine ads—primarily Google Ads, though Bing is welcome if it proves cost-effective—will be the engine of this campaign. I already have basic project content and high-resolution renders; what’s missing is a tightly structured PPC funnel: keyword research, compelling ad copy, a clean investor-focused landing page (or optimisation of the current one), bid strategy, and conversion tracking tied directly to the “Book a Visit” calendar.

Success is measured only one way: confirmed property-visit appointments. CTR and CPL matter, but the winning metric is how many qualified investors we host on site. I need clear weekly reports showing spend, leads, bookings, and proposed tweaks so the campaign can keep getting sharper.

If you have a proven record of driving scheduled visits for high-ticket real-estate projects through search ads, let’s make Adani 102 the next success story.