Shopify PDP CRO Enhancements

Our Shopify theme needs a focused round of improvements on the product-detail page. I already have annotated wireframes that spell out the revised layout and stronger calls-to-action, so the visual guidance is ready for you to translate into Liquid, CSS and a bit of JavaScript.

Beyond the layout refresh, three functional fixes are required:
1. Variant images must swap instantly when a shopper chooses a different option (they stay static right now).
2. Our review widget is pulling the text but drops any customer-uploaded photos—those images need to appear every time.
3. Structured data is only partially implemented; I need complete, valid JSON-LD covering Product, Offer, Review and Breadcrumb to secure rich-snippet eligibility in Google Search Console.

The work is done when the new layout matches the wireframe pixel-for-pixel, all variant selections trigger the correct gallery image, review photos render on desktop and mobile, and Google’s Rich Results Test returns green across the board without slowing our current Lighthouse scores.

Code through GitHub, stage on a preview theme, and prepare a short hand-off note so my team can maintain future tweaks.