FINANCIAL STATEMENT ANALYSIS
Budget: $30 – $250 USD
***THE TWO COMPANIES CHOSEN FOR THIS PROJECT ARE***:
1. AMAZON (US)
2. KOGAN (AUSTRALIA)
- Minimum of 4,000 words (DO NOT including the cover page, table of content, and reference page in your word count)
- Given all the items you need to include in this project, you will find it easy to meet the word requirement. - Must be single spaced
- Use 12-point Times New Roman font for the body of the project (you can use either 10- or 12-point font for the exhibits and tables)
- Must have at least 5 sources (APA format) listed on your reference page.
Summary: You will be analyzing and comparing the financial information (ratios, financials, annual reports, etc.) for your two companies to determine which company is in a better financial position and/or is more viable and why. You have a lot of flexibility regarding what to include, so feel free to be creative. You must decide which information is most relevant to analyze and develop your project based on it.
Requirements for paper include:
- Cover page (do not include in your word or page count) - Table of content (do not include in your word or page count)
- A minimum of five references in APA format (do not include in your word or page count)
- Introduction of each company.
- Business and Industry Environment: Include an analysis of the industry environment.
~ Discuss/include Porters Five Forces for both companies, and the strategies they have implemented to address them. Since both companies are in the same industry, the five forces they face should be similar or the same.
~ Include a SWOT analysis for both companies. Even though the companies are in the same industry, their SWOT analysis should not be identical.
- Ratio analysis: Complete an analysis of both companies from the perspective of a financial analyst.
~ You may need to convert the financial data to US dollars to complete your ratio comparison. Please disclose this in your report and let me know what tool/method you used for your conversion process.
~ Choose a minimum of 7 ratios you think are most relevant.
PLEASE NOTE: You can use more than seven ratios, but seven (7) of the ratios you select MUST BE ratios covered in this course!
You must include the following types of ratios:
2 liquidity ratios
2 solvency and/or leverage ratios 3 profitability and/or coverage ratios
- Make sure you include a TABLE or CHART to provide the comparison of the ratios for both companies. In the table there should be a side-by-side comparison of the ratios of both companies.
- Provide a written analysis/summary of each ratio and your findings what similarities and differences do you see in the ratios, what do the ratios mean based on the ratios, which company is in better financial condition and why.
- Include a summary or condensed Common-size Income
Statements and Balance Sheets for both companies:
- Use the statements for the most recent year available. Most companies should have 2020 available.
- Provide an analysis of the financial reports (Income Statement and Balance Sheet)
- Include a section where you identity the differences you found in the two accounting methods and standards: You will likely come across differences in accounting reports and methods. Identify them and tell me what a financial analyst would do with that information.
- Include where you discuss any Issues or roadblocks: The two companies probably do not display their information the same way, so you may face challenges comparing the data. Let me know what obstacles you ran into and how you addressed them.
- In your conclusion, tell me which company you feel is more viable and financial sound, and why. (Which company would you invest in or provide a loan to)
1. AMAZON (US)
2. KOGAN (AUSTRALIA)
- Minimum of 4,000 words (DO NOT including the cover page, table of content, and reference page in your word count)
- Given all the items you need to include in this project, you will find it easy to meet the word requirement. - Must be single spaced
- Use 12-point Times New Roman font for the body of the project (you can use either 10- or 12-point font for the exhibits and tables)
- Must have at least 5 sources (APA format) listed on your reference page.
Summary: You will be analyzing and comparing the financial information (ratios, financials, annual reports, etc.) for your two companies to determine which company is in a better financial position and/or is more viable and why. You have a lot of flexibility regarding what to include, so feel free to be creative. You must decide which information is most relevant to analyze and develop your project based on it.
Requirements for paper include:
- Cover page (do not include in your word or page count) - Table of content (do not include in your word or page count)
- A minimum of five references in APA format (do not include in your word or page count)
- Introduction of each company.
- Business and Industry Environment: Include an analysis of the industry environment.
~ Discuss/include Porters Five Forces for both companies, and the strategies they have implemented to address them. Since both companies are in the same industry, the five forces they face should be similar or the same.
~ Include a SWOT analysis for both companies. Even though the companies are in the same industry, their SWOT analysis should not be identical.
- Ratio analysis: Complete an analysis of both companies from the perspective of a financial analyst.
~ You may need to convert the financial data to US dollars to complete your ratio comparison. Please disclose this in your report and let me know what tool/method you used for your conversion process.
~ Choose a minimum of 7 ratios you think are most relevant.
PLEASE NOTE: You can use more than seven ratios, but seven (7) of the ratios you select MUST BE ratios covered in this course!
You must include the following types of ratios:
2 liquidity ratios
2 solvency and/or leverage ratios 3 profitability and/or coverage ratios
- Make sure you include a TABLE or CHART to provide the comparison of the ratios for both companies. In the table there should be a side-by-side comparison of the ratios of both companies.
- Provide a written analysis/summary of each ratio and your findings what similarities and differences do you see in the ratios, what do the ratios mean based on the ratios, which company is in better financial condition and why.
- Include a summary or condensed Common-size Income
Statements and Balance Sheets for both companies:
- Use the statements for the most recent year available. Most companies should have 2020 available.
- Provide an analysis of the financial reports (Income Statement and Balance Sheet)
- Include a section where you identity the differences you found in the two accounting methods and standards: You will likely come across differences in accounting reports and methods. Identify them and tell me what a financial analyst would do with that information.
- Include where you discuss any Issues or roadblocks: The two companies probably do not display their information the same way, so you may face challenges comparing the data. Let me know what obstacles you ran into and how you addressed them.
- In your conclusion, tell me which company you feel is more viable and financial sound, and why. (Which company would you invest in or provide a loan to)