Design for a sustainable fashion brand -- 2

Founding story: Strung is a sustainable fashion brand founded by two life science graduates, who have always been working on innovative ideas together, trying to bring some change in the market. Strung is committed to circular design principles and creating apparel using easy to care for, nontoxic materials from renewable resources and with the lowest environmental impact. The founders of Strung are very conscious of sustainability and carbon footprint. Our vision is to make a difference through our branding to stay ahead of fashion trends, market changes and the latest technology whilst reducing our carbon footprint causing less environmental impacts and revolutionize the fashion industry. Strung makes sure that every single stage of the product’s life cycle – from designing to production is executed through an environmentally conscious perspective. The ultimate aim for Strung is to minimize inventory, not solely for revenue alone, but to create a cleaner, better, clutter less world.