Facebook Pixel & Event Setup for Classified ad website
Budget: $30 – $250 USD
Project Overview:
I am looking for an experienced freelancer to set up Facebook Pixel and configure event tracking for a classified ad website. The platform allows users to browse and post ads across various categories, including cars, properties, fashion, furniture, personal care, and electronics and features a chatting system with offers.
Scope of Work:
1. Facebook Pixel Setup – Install and configure Facebook Pixel across the website.
2. Custom Event Tracking – Implement key events, including but not limited to:
- PageView → On all pages (inside <head>)
- ViewContent (Listing Views) → When a user views an ad listing page
- Contact (WhatsApp Clicks) → When a user clicks the WhatsApp contact button
- Contact (Chat Clicks) → When a user clicks the Chat button
- Make Offer → When a user clicks the Make Offer button
- Search (Listing Searches) → When a user performs a search on the platform
- Listing Creation → After a successful ad submission
- CategoryView (Category Browsing) → When a user visits a category page
- Promote Listing → After a user successfully promotes an ad
- Ad Engagement → Track time spent on listing pages
- Seller Profile Views → Track profile views as a lead generation indicator
- Abandoned Listing Creation → Detect when a user starts but does not complete
an ad submission
- Additional Events → Any other relevant user actions that should be tracked for
better analytics and optimization.
3. Google Tag Manager (if needed) – Use GTM for improved event tracking and management.
4. Testing & Debugging – Ensure events fire correctly via Meta Events Manager and fix any tracking issues.
5. Documentation & Support – Provide clear instructions for monitoring event data in Meta Business Suite.
Project Deliverables:
✅ Facebook Pixel fully integrated
✅ All key custom events implemented & verified
✅ GTM configuration (if applicable)
✅ Testing reports/screenshots confirming event tracking
✅ Step-by-step documentation for future monitoring
I am looking for an experienced freelancer to set up Facebook Pixel and configure event tracking for a classified ad website. The platform allows users to browse and post ads across various categories, including cars, properties, fashion, furniture, personal care, and electronics and features a chatting system with offers.
Scope of Work:
1. Facebook Pixel Setup – Install and configure Facebook Pixel across the website.
2. Custom Event Tracking – Implement key events, including but not limited to:
- PageView → On all pages (inside <head>)
- ViewContent (Listing Views) → When a user views an ad listing page
- Contact (WhatsApp Clicks) → When a user clicks the WhatsApp contact button
- Contact (Chat Clicks) → When a user clicks the Chat button
- Make Offer → When a user clicks the Make Offer button
- Search (Listing Searches) → When a user performs a search on the platform
- Listing Creation → After a successful ad submission
- CategoryView (Category Browsing) → When a user visits a category page
- Promote Listing → After a user successfully promotes an ad
- Ad Engagement → Track time spent on listing pages
- Seller Profile Views → Track profile views as a lead generation indicator
- Abandoned Listing Creation → Detect when a user starts but does not complete
an ad submission
- Additional Events → Any other relevant user actions that should be tracked for
better analytics and optimization.
3. Google Tag Manager (if needed) – Use GTM for improved event tracking and management.
4. Testing & Debugging – Ensure events fire correctly via Meta Events Manager and fix any tracking issues.
5. Documentation & Support – Provide clear instructions for monitoring event data in Meta Business Suite.
Project Deliverables:
✅ Facebook Pixel fully integrated
✅ All key custom events implemented & verified
✅ GTM configuration (if applicable)
✅ Testing reports/screenshots confirming event tracking
✅ Step-by-step documentation for future monitoring
Related categories:
JavaScript
Conversion Rate Optimization
Google Tag Management
Facebook Pixel
Facebook Ads