On line manger for adds

During a typical day, you will...
• Be responsible for launching, growing and scaling our Twitter, LinkedIn & Pinterest social channels while assisting with US paid social campaigns on Facebook & Instagram
• Play an important role in defining the paid social media strategy and executing/optimizing paid US Facebook campaigns
• Monitor the campaign performance in detail, run all necessary analysis, and optimize the campaigns for the target KPIs by defining your inventory strategy and potentially negotiating of deals
• Provide regular mid- and final report, collect lessons learned and best practices, and provide recommendations
• Work with Facebook, first and third party data, create and test custom audiences with help of the latest best-in-class technology and experiment with innovative display and video formats (e.g. messenger ads)
• Implement sophisticated retargeting campaigns
• Strategically perform A/B/n testing campaigns, identify hypothesis, measure, report, and advice on future implementation of those learnings
• Analyze and translate data from various data sources into actionable content recommendations
• Stay up to date on marketplace media trends/social innovations and look for ways to integrate them into campaigns
• Support the creative conceptualization of advertising materials as well as planning and implementing campaigns