Unique Chemical Product Marketing Strategy

Job ID: 37647652

Budget: £1,500 – £3,000 GBP

I'm currently seeking an experienced marketing strategist who can help me craft an effective marketing campaign for my uniquely-featured chemical product, targeted specifically towards wider industrial sectors. Specifically, this product differentiates from its competitors due to improvement regarding occupational health of workers on the shop floor. It is an aerosol product that is less hazardous based on the chemicals that are released during application.

Key responsibilities:
- Constructing a marketing strategy tailored to emphasize the unique features of our product
- Planning and executing appropriate marketing campaigns through the chosen channels: primarily digital/social media platforms, alongside business events and trade fairs
- Potential Customers are known since they belong to a specific manufacturing group

Ideal Candidate:
- Deep understanding of how to promote a more safe product for workers
- Proven experience in digital marketing and event marketing strategies
- Ability to create campaigns highlighting a product's unique features.

The ultimate goal is to boost product awareness and establish a strong presence in the industrial sector. Your expertise in developing distinctive marketing strategies will be the driving force behind reaching this objective.