Sustainability Wellness Brand: Instagram Launch

I'm starting a sustainability-focused wellness brand and need a social media strategy and content creation for our new Instagram account. The goal is to showcase our products and inspire our audience while driving traffic to our website.

Key Responsibilities:
- Develop a strategic content calendar focusing on product showcases and inspirational posts
- Create high-quality content that aligns with our brand and reaches our target audience
- Utilize a £500 budget for targeted ads on Instagram and Facebook, optimising for follower growth and engagement

Ideal Candidate:
- Proven experience with Instagram and Facebook ad campaigns
- Exceptional content creation skills
- Deep understanding of sustainability and wellness trends
- Ability to create engaging, inspirational content aimed at 18-35 year olds
- SEO knowledge to drive website visits from our posts

The content should have a minimalist and modern style.