Social media Marketing

Design, maintain, and supply content for the organization's website
Jointly responsible with sales and performance marketing team to drive demand, funnel and revenue for the assigned business portfolio.
Formulate and execute multi-channel go-to-market product launch campaign to drive awareness and generate leads.
Empower sales teams with the right pitch, battle cards, high-value sales tools, training, and assets to drive sales.
Formulate strategies to build lasting digital connection with customers
Monitor company presence on social media
Launch advertisements to increase brand awareness
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Provide creative ideas for content marketing and update the website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Run PPC Campaigns on various platforms
Maintain internal/external branding & marketing communications