Social Media Manager & PPC/Ad Specialist
Budget: $30 – $250 USD
Job Description:
We are looking for a skilled and innovative Social Media Manager/PPC/Ad Specialist to join our digital marketing team. You will be responsible for managing and executing paid advertising campaigns across various platforms (Facebook, Instagram, Google Ads, etc.) while also developing and overseeing organic social media strategies. Your goal is to increase brand visibility, drive traffic, and convert leads into customers through both paid and organic strategies.
Key Responsibilities:
Develop, implement, and manage paid social media and PPC campaigns to achieve business objectives.
Create compelling and engaging content tailored for different platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
Monitor campaign performance and adjust strategies based on data and insights to maximize ROI.
Perform keyword research and competitor analysis to optimize ad placements and target audiences effectively.
Collaborate with the creative team to ensure ads are visually appealing and aligned with brand messaging.
Manage budgets for PPC campaigns and ensure that spending is optimized for best performance.
Track, analyze, and report on key metrics and KPIs such as click-through rates, conversions, and engagement rates.
Stay updated with the latest trends in social media, digital marketing, and platform algorithms to keep campaigns relevant.
Engage with followers on social media to build a strong online community and enhance customer relationships.
Requirements:
Proven experience as a Social Media Manager, PPC Specialist, or in a related role.
In-depth knowledge of paid advertising platforms like Google Ads, Facebook Ads Manager, Instagram Ads, LinkedIn Ads, etc.
Strong understanding of social media algorithms, trends, and best practices.
Experience with tools like Google Analytics, Hootsuite, or similar social media management and analytics platforms.
Ability to manage multiple campaigns and projects at once while meeting deadlines.
Strong analytical skills to interpret data and make informed decisions.
Excellent communication skills with an eye for creative, attention-grabbing content.
We are looking for a skilled and innovative Social Media Manager/PPC/Ad Specialist to join our digital marketing team. You will be responsible for managing and executing paid advertising campaigns across various platforms (Facebook, Instagram, Google Ads, etc.) while also developing and overseeing organic social media strategies. Your goal is to increase brand visibility, drive traffic, and convert leads into customers through both paid and organic strategies.
Key Responsibilities:
Develop, implement, and manage paid social media and PPC campaigns to achieve business objectives.
Create compelling and engaging content tailored for different platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
Monitor campaign performance and adjust strategies based on data and insights to maximize ROI.
Perform keyword research and competitor analysis to optimize ad placements and target audiences effectively.
Collaborate with the creative team to ensure ads are visually appealing and aligned with brand messaging.
Manage budgets for PPC campaigns and ensure that spending is optimized for best performance.
Track, analyze, and report on key metrics and KPIs such as click-through rates, conversions, and engagement rates.
Stay updated with the latest trends in social media, digital marketing, and platform algorithms to keep campaigns relevant.
Engage with followers on social media to build a strong online community and enhance customer relationships.
Requirements:
Proven experience as a Social Media Manager, PPC Specialist, or in a related role.
In-depth knowledge of paid advertising platforms like Google Ads, Facebook Ads Manager, Instagram Ads, LinkedIn Ads, etc.
Strong understanding of social media algorithms, trends, and best practices.
Experience with tools like Google Analytics, Hootsuite, or similar social media management and analytics platforms.
Ability to manage multiple campaigns and projects at once while meeting deadlines.
Strong analytical skills to interpret data and make informed decisions.
Excellent communication skills with an eye for creative, attention-grabbing content.