Social Media Campaign Creation & Management

I have developed an app that is in the final stages of testing and I would like to now begin an app awareness social media campaign to build a community ready ready to install the app when we launch.

I require the following:
>Visual asset creation for social media posts
>ASO of both Google and Apple App Stores
> Ongoing Facebook and Instagram Page management (probably 1 post every few days)

And if you think it is important to your campaign:
>SEO of the website page
>Marketing revision of website to ensure effective marketing messaging

The ultimate goal is to attract potential users for the app who are a warm user base that we can expect to download and engage with the app when we launch in a month or so.

The app will be launching locally in Australia at the beginning so the campaign will need to focussed on the Australian market and audiences.

I am happy for you to take creative licence to explore different creative campaign styles and visuals for our awareness campaign however I will provide guidance as necessary. Brand colours can be provided, as can screenshots of the app to get a feel for the app. I can also provide audience profiles and thoughts to help you understand the types of people I expect to be using the app.

The app is a fitness app focussed on social connection so if you have previous experience with the fitness industry or social media apps that would be advantageous.

The successful freelancer will be a valued member of the launch team and can be expected to be brought along for the journey if they choose.