Remote Digital Marketer/Growth Hacker -- 2

Who said you couldn’t earn a living while traveling the world? As a fast-growing online travel media, we are looking for a travel enthusiast with a skill set in digital marketing and growth hacking.

You have some experience working to accelerate a brand’s growth online? You’re eager to be at the forefront of all that’s happening in the world of digital marketing and the world of travel? This is for you!

As a member of our team, you’ll have to show initiative. You’ll work under very limited supervision, but we still expect to see great results!.

Position at a glance:
Location: Remote
Hours: Flexible, minimum 20 hours per week (with potential to scale to full-time)
Salary: CA$15 - CA$50 / hour, varies by experience level (with possibility of performance bonuses)
Length: 1 month initial contract (can be renewed if satisfactory; this is a permanent need)

-Responsibilities:
These are all the areas that need attention. You will be able to pick and choose the ones that you are the most passionate/knowledgeable about in addition to our needs, to generate the best results. We’d rather have you focused on a few key elements and get measurable results than trying to do all of these and not be profitable.
-Current needs:
---Audit & Tracking
---Audit the many many campaigns that we ran so far and summarize what works and what doesn’t
---Audit our current tracking system to make sure everything is set up optimally to calculate the customer lifetime value
--Email Marketing
---We have over 60K email subscribers. We send them deals newsletters regularly, but you will be responsible for auditing our current email marketing strategies & building out our new campaigns
--Display & Search Ads
---Profitably create and run paid campaigns on Google, Facebook, and other relevant platforms
---Create funnels to different content on the site and track their effectiveness
-Other growth areas:
--General
---Improve copywriting
---Analyze and track the effectiveness of advertising campaigns and website performance
---Develop and implement paid and organic social media strategies
--PR
---Develop a strategy to secure press coverage for the company
---Develop a strategy to build relationships with travel bloggers & influencers
---Cultivate those relationships and help them promote the Flytrippers brand
--Content Marketing
---Develop ads for our new premium membership club
---Optimize our new store & product pages for both conversions and search engine rankings & run ads on key products
---Create engaging written and visual social media content across multiple platforms, including Facebook, Twitter, Instagram, Pinterest, LinkedIn & YouTube
---Research social media best practices and rising platforms to ensure Flytrippers continues to engage with wide audiences

-Requirements:
--You have profitably spent $100,000+ on digital advertising
--You have hands-on experience with copywriting, placing and managing advertisements, social media, email marketing, and SEO
--You have experience tracking the results of those ads
--You are entrepreneurial and have a passion for helping startups succeed
--You have the ability to hit the ground running from devising plan to execution
--You have great interpersonal, verbal, and written communication skills
--You have incredible attention to detail and work ethic
--You understand churn, cohort analysis, retention and other website users basics

-Nice to have (not required):
--Knowledge of WordPress or web design
--Bilingual (English/French)
--Graphic design skills
--Finance/credit card industry knowledge

-About Flytrippers:
We are an online travel media that specializes in publishing limited-time flight deals as well as travel content. We are a fast-growing company and are the market leaders in our home province of Québec. With your help, we will become North America’s leading online travel media.

Apply before July 14th with:
A sample of your work
Great cover letter; sell yourself so we know you can sell ideas easily
Resume