Proactive Virtual Assistant with App Marketing experience

Job ID: 39086101

Budget: $8 – $15 AUD

Excuse the GPT generated post but this is pretty accurate :)

We are seeking a highly organized and proactive Virtual Assistant to support our marketing, operations, and data-related tasks. In this role, you will assist with social media, ASO (App Store Optimization), analytics tracking, and various administrative duties to help optimize our app’s reach and retention.

Responsibilities:
Marketing & AI Support:
Create high quality infographics for marketing materials.
Assist with social media marketing on platforms such as Reddit, Facebook, and Instagram.
Support ASO efforts by adding app preview videos and using AI tools for optimization.
Coordinate and track a small referral program, including assigning promo codes and measuring effectiveness.
Reach out to influencers to promote the app and potential partners.
Operations & Data Management:
Update and maintain data records from provided sources.
Organize and track analytics to support data-driven decision-making.
Maintain documentation in Whimsical (preferred if you use an iPhone).

Design & User Experience:
Conduct customer interviews to gather feedback.
Provide insights for UX improvements, particularly related to login and payment experiences, and create developer tasks based on findings.
Assist with minor design tasks, including logo updates.

SEO & Growth Strategy:
Assist in evaluating SEO effectiveness and implementing AI-supported improvements.
Help analyze SEO performance leading up to key decision points.

What We’re Looking For:
Strong experience in marketing.
Excellent organizational and communication skills.
Basic knowledge of ASO, AI tools, and social media marketing.
Familiarity with analytics tools and tracking referral performance.
Some experience with design and user experience improvements is a plus.
Ability to work independently and proactively suggest improvements.

Nice to Have:
Familiarity with Whimsical and Canva for creating infographics.
Interest in the pet niche.
Basic understanding of SEO strategies and analytics interpretation.