Performance Marketing Expert for Pawzopia
Budget: ₹750 – ₹1,250 INR
About Us:
Pawzopia is a new pet-focused e-commerce brand based in the United States. We specialize in personalized pet portraits for dog and cat parents. We're are looking for a results-driven Performance Marketing Expert to help us launch and optimize Meta ad campaigns that deliver real ROI.
What You’ll Do:
• Develop action plan for the pilot ad campaign
• Execute paid campaigns across Meta (Facebook & Instagram)
• Provide ad creatives for all campaigns
• Identify high-converting audiences and optimize campaigns through ongoing testing
• Monitor performance metrics and iterate campaigns to drive scalable results
• Provide regular reports, insights, and actionable recommendations
• Ensure budget pacing, clean ad account structure, and effective testing frameworks
What We’re Looking For:
• 4–5+ years of hands-on experience managing paid ads for eCommerce or DTC brands
• Proven track record of scaling ad accounts while achieving strong ROAS
• Deep understanding of Meta Ads Manager and its capabilities
• Data-savvy with the ability to draw insights and make smart optimizations
• Excellent communication skills and fluency in English
• Detail-oriented with a strategic mindset
Nice-to-Haves:
• Experience working with pet brands/other DTC brands in the U.S. market
• Familiarity with creative performance analysis
• Working knowledge of Google Analytics or similar reporting tools
We’re looking to get started immediately with the right expert. If you’re passionate about growing brands through smart, data-driven marketing and creative experimentation — we’d love to hear from you!
Pawzopia is a new pet-focused e-commerce brand based in the United States. We specialize in personalized pet portraits for dog and cat parents. We're are looking for a results-driven Performance Marketing Expert to help us launch and optimize Meta ad campaigns that deliver real ROI.
What You’ll Do:
• Develop action plan for the pilot ad campaign
• Execute paid campaigns across Meta (Facebook & Instagram)
• Provide ad creatives for all campaigns
• Identify high-converting audiences and optimize campaigns through ongoing testing
• Monitor performance metrics and iterate campaigns to drive scalable results
• Provide regular reports, insights, and actionable recommendations
• Ensure budget pacing, clean ad account structure, and effective testing frameworks
What We’re Looking For:
• 4–5+ years of hands-on experience managing paid ads for eCommerce or DTC brands
• Proven track record of scaling ad accounts while achieving strong ROAS
• Deep understanding of Meta Ads Manager and its capabilities
• Data-savvy with the ability to draw insights and make smart optimizations
• Excellent communication skills and fluency in English
• Detail-oriented with a strategic mindset
Nice-to-Haves:
• Experience working with pet brands/other DTC brands in the U.S. market
• Familiarity with creative performance analysis
• Working knowledge of Google Analytics or similar reporting tools
We’re looking to get started immediately with the right expert. If you’re passionate about growing brands through smart, data-driven marketing and creative experimentation — we’d love to hear from you!