Mortgage Marketing Specialist Needed

I'm looking for a marketing expert with a strong background in the mortgage banking industry to lead a targeted campaign. The primary platform will be Instagram, with additional efforts on Facebook and Google Ads. The main goal is to generate leads, specifically from homebuyers, with a secondary focus on brand awareness and customer engagement.

Key Responsibilities:
- Develop and execute an Instagram campaign aimed at move-up buyers
- Create and manage Facebook and Google Ads to support lead generation
- Design educational content about mortgage options to share on Instagram

Ideal Skills and Experience:
- Proven experience in the mortgage banking industry
- Expertise in Instagram marketing
- Proficient in Google Ads
- Strong background in Facebook lead generation campaigns
- Creative and strategic thinker with a passion for marketing
- Excellent communication and analytical skills