Modern Rice Brand Social Campaign

Our premium rice line is gearing up for a polished online push, and I want to concentrate entirely on Facebook and Instagram. The cornerstone of this campaign will be striking, modern-and-sleek product photos that make the packaging and grain quality feel aspirational without losing authenticity.

Here’s what I need from you:
• A creative concept that translates the brand’s premium positioning into a cohesive visual story across both platforms.
• A bank of high-resolution product images—studio or lifestyle—but always clean, contemporary and on-brand.
• Captions and hashtags tailored to each platform, written in a consistent voice that sparks curiosity and drives engagement.
• A 30-day posting calendar (including optimal times) so implementation is seamless on my end.

Optional but appreciated: light motion assets (Reels or short loops) derived from the same photo shoot, so everything feels unified.

All assets should be delivered ready for upload—correct dimensions, no compression artefacts, and filenames that map to the calendar. Once we agree on the concept, I’ll share brand guidelines, prior packaging shots, and any copy points you might need. Let’s turn premium rice into scroll-stopping content.