Meta Ads for E-Commerce Sales with low cpa and better roas
Budget: ₹1,500 – ₹12,500 INR
I run an e-commerce store that ships physical products and my main metric is straightforward: more check-outs on the website. To get there I want a specialist who lives inside Meta Ads Manager and knows how to design, launch, and optimise conversion-focused campaigns on Facebook and Instagram.
You will start by auditing the current pixel and catalogue set-up, then build fresh sales campaigns with clear ad-set segmentation, persuasive copy, scroll-stopping creatives, and event-based optimisation aimed at Purchase. Once the ads are live I expect tight, data-driven iterations that steadily push down the CPA and raise ROAS.
Deliverables
• Pixel/CAPI verification and any required fixes
• Campaign structure ready to scale (cold, retargeting and, if viable, retention loops)
• Three audiences per stage with lookalikes or interest stacks justified by data
• 4–6 ad variations that match brand tone and product USPs
• Weekly performance report highlighting wins, spends, and next actions
Acceptance Criteria
Campaigns must pass Meta’s policy checks, track purchase events accurately, and hit first-month goals agreed together (baseline CPA reduction or ROAS lift).
If you have a track record of turning browsers into buyers for physical-product stores, let’s talk strategy and timeline so we can get these sales flowing.
You will start by auditing the current pixel and catalogue set-up, then build fresh sales campaigns with clear ad-set segmentation, persuasive copy, scroll-stopping creatives, and event-based optimisation aimed at Purchase. Once the ads are live I expect tight, data-driven iterations that steadily push down the CPA and raise ROAS.
Deliverables
• Pixel/CAPI verification and any required fixes
• Campaign structure ready to scale (cold, retargeting and, if viable, retention loops)
• Three audiences per stage with lookalikes or interest stacks justified by data
• 4–6 ad variations that match brand tone and product USPs
• Weekly performance report highlighting wins, spends, and next actions
Acceptance Criteria
Campaigns must pass Meta’s policy checks, track purchase events accurately, and hit first-month goals agreed together (baseline CPA reduction or ROAS lift).
If you have a track record of turning browsers into buyers for physical-product stores, let’s talk strategy and timeline so we can get these sales flowing.