Meta Ads Account Configuration

Job ID: 40104947

Budget: €8 – €30 EUR

Project Summary:
I need a one-time technical configuration of Meta Ads (Facebook/Instagram) account for an educational service business. This is NOT about campaign management or creative work – only technical setup.

Current Situation:

Existing: Facebook business page, Instagram business account, Business Manager, Ad Account
Missing: Meta Pixel, Conversions API, Events Manager configuration
Deliverables:

1. Technical Setup:

Business Manager complete configuration
Facebook page, Instagram account, domain connection
Meta Pixel installation with platform recommendation (WordPress/Google Sites/other)
Conversions API setup (server-side tracking)
Standard events configuration: ViewContent, Lead, Purchase, AddToCart
Events Manager proper mapping
2. Remarketing Setup:

Website visitors audience
Event-based audiences (leads, purchases)
Custom audience configuration
3. Campaign Structure:

Template for 1 cold acquisition campaign
Template for 1 remarketing campaign
Proper objectives, optimization, ad set structure
NO creatives, NO ad copy, NO targeting (I'll add later)
4. Documentation:

Complete checklist of changes made
Campaign structure document (objectives, optimization settings, ad sets)
Brief wrap-up video call (15–20 minutes)
Out of Scope:

Campaign management or optimization
Creating ad creatives, graphics, videos
Writing ad copy
Targeting strategy or audience research
Account audit
Requirements:

Proven experience with Meta Ads technical setup
Portfolio or case studies (preferred)
Fixed price quote
Estimated timeline
Communication:

Online only (email, Skype, Zoom)
No in-person meetings required

Budget Type: Fixed Price
Timeline: Flexible – quality and price more important than speed

To Bid:
Please include:

Brief description of your Meta Ads experience
1–2 examples of similar projects
Your fixed price quote
Estimated completion time