Looking for Ad Manager for Instagram and X campaigns (Custom Audiences and Lookalikes)

Job ID: 38477122

Budget: $30 – $250 USD

I'm searching for a skilled Ad Manager who can help me with advertising on Instagram and a second platform (referred to as "X"). The primary goal of these campaigns is to increase the sales of our products. In terms of ad creatives, I have existing material that we can work with.

Campaign Strategy
1. Platforms: We are focusing on Instagram and X (formerly Twitter) for our social media campaigns. These platforms are ideal for reaching our target audience due to their large user base and advanced targeting capabilities.

2. Custom Audiences: We have already created custom audiences on both platforms. These audiences are based on our existing customer data and include individuals who have shown interest in trading and financial markets.

3. Hyper-Targeting: The goal is to hyper-target these custom audiences and their lookalikes. This involves using the platforms' advanced targeting features to reach individuals who are most likely to be interested in our services.

4. Ad Creatives: We have developed 5-6 ad creatives that are designed to resonate with our target audience. These creatives will be tested with the different custom audiences to determine which combinations yield the best results.

5. Budgeting:
- Daily Budget: We need you to provide a recommended daily budget for each platform. This should be based on the platform's reach and engagement potential, as well as our overall campaign goals.

- Campaign Budget: Additionally, we require a recommended budget for the entire campaign. This should take into account the duration of the campaign, the number of ad creatives, and the expected return on investment.


Expectations from the Ad Manager

- Optimization: Continuously monitor and optimize the campaigns to ensure maximum effectiveness. This includes adjusting targeting parameters, testing different ad creatives, and reallocating budget as needed.
- Reporting: Provide regular reports on campaign performance, including key metrics such as reach, engagement, conversions, and ROI.
- Collaboration: Work closely with our marketing team to ensure that the campaigns align with our overall marketing strategy and business objectives.

If you have a strong background in boosting product sales through advertising on multiple platforms, I would love to hear from you.