Lead Generation via Social Media for Educational Platform

Hello Freelancers, Hope you are doing well.

I am running an educational platform that provides services to engineering students, including tutoring, thesis guidance, dissertation guidance, project guidance, assignment help, and more.

I have implemented SEO strategies, and the website pages are ranking, resulting in visitors. However, these visitors are not converting into leads as the website is new and lacks sufficient trust.

To build trust, I have started posting on Facebook, Instagram, Twitter, and LinkedIn.

Now, I am looking for a professional to help me with brand building. I need both guidance and some hands-on work to be done.

Here’s what I have done so far:

1) Created 10 video-based feedback sessions from happy and satisfied students/clients.

2) Recorded around 30-minute discussion sessions with my teacher/tutor colleagues, where they guide students on subjects, projects for master’s and undergraduate programs, PhD guidance, tools they can use, and industry trends. These 25 videos aim to showcase the expertise and knowledge of my team in their respective subjects.

3) Transcribed these videos and converted them into blogs, which I have published on the website.

4) Edited all videos and uploaded them on YouTube. Some of these have also been posted on Instagram, Facebook, LinkedIn, and Twitter.

Now, I need the help of a professional with experience in brand building using social media effectively. The goal is to establish trust in my educational platform and build a strong brand presence.

Thank you.