Integrated Facebook & Instagram Ad Campaign

I'm looking to launch an advertising campaign that targets both Facebook and Instagram. The main intention of this campaign is to drive sales. As such, I am in need of a freelancer who can create compelling ads that encourage viewers to make a purchase. Though I have chosen not to narrow down the age range of my target audience, the freelancer should still consider this aspect when creating the content.

Required Skills:
- Strong experience in creating advertising content for both Facebook and Instagram
- Proven track record in converting ad views into sales
- Understanding of relevant audience targeting practices
- Creative and adaptive content creation skills
- Ability to track detailed analytics to assess ad performance