Golf Resort Marketing Manager Required

Job ID: 38910555

Budget: $8 – $15 USD

Marketing Manager for Golf Course resort with Driving Range and Restaurant Bar opening in April 2025. Role starts immediately with pre launch activities starting in January. Flexible schedule fully remote paid hourly

We are looking for a talented and detail-oriented Marketing Manager to oversee all marketing activities for our golf course, driving range, and restaurant bar. This is a freelance role requiring a blend of creativity, organization, and industry insight to attract new customers and retain loyal patrons.

Responsibilities:

Daily Tasks:
• Social Media Management:
• Post daily updates featuring the course, driving range, and restaurant (e.g., photos of the greens, featured menu items, or customer highlights).
• Respond promptly to comments and direct messages on Instagram, Facebook, and Twitter.
• Customer Engagement:
• Greet customers on-site, collect feedback, and encourage reviews on Google and Yelp.
• Promote daily specials like “Happy Hour at the Bar” or “Twilight Golf Discounts.”
• Website Updates:
• Maintain accurate information about tee times, restaurant menus, and promotions.

Weekly Tasks:
• Content Creation:
• Write blogs (e.g., “5 Tips to Improve Your Swing” or “The Story Behind Our Signature Cocktail”).
• Capture high-quality photos/videos for ads and social posts.
• Social Media Campaigns:
• Create targeted ads (e.g., promoting weekend tournaments or special events).
• Share customer testimonials, course reviews, or video clips of ongoing events.
• Email Marketing:
• Send a weekly newsletter with updates on upcoming events, specials, and exclusive offers for members.
• Event Promotion:
• Promote events like a “Longest Drive Contest” at the range or “Trivia Night” at the restaurant.
• Community Engagement:
• Partner with local businesses for co-promotions (e.g., “Dinner + Driving Range” deals).
• Coordinate charity nights or fundraisers.
• Review Management:
• Monitor and respond to customer reviews, addressing concerns and thanking customers for their feedback.

Monthly Tasks:
• Event Planning:
• Organize tournaments (e.g., “Fall Invitational”) or theme nights at the restaurant (e.g., “Wine & Dine Fridays”).
• Schedule special driving range events, such as family golf nights or clinics for beginners.
• Advertising Campaigns:
• Run Google Ads and distribute promotional materials to nearby communities.
• Partner with local media outlets for event coverage and ads.
• Membership Promotions:
• Create incentives like discounts on memberships or loyalty programs for frequent customers.
• Market Analysis:
• Research competitors and analyze customer feedback to adjust strategies.
• Staff Training:
• Train staff to promote offers, upsell packages, and provide exceptional customer service.
• Facility Updates:
• Suggest improvements for the course or bar to enhance customer experience.

Seasonal Activities:
• Spring/Summer: Host outdoor BBQ nights, golf clinics for kids, or live music events.
• Fall/Winter: Run holiday specials, indoor dining experiences, and gift card promotions.

Requirements:
• Proven experience in marketing, preferably in the golf or hospitality industry.
• Strong social media, content creation, and customer engagement skills.
• Familiarity with email marketing tools and ad platforms (e.g., Mailchimp, Google Ads).
• Excellent organizational skills and attention to detail.
• Ability to work independently and meet deadlines.

This is a long-term freelance opportunity with a flexible schedule. If you’re passionate about marketing and love creating memorable customer experiences, apply now and tell us how you can elevate our brand!