Funnel & Ads Optimization on systeme.io for Nordic Market

Job ID: 39238101

Budget: €30 – €250 EUR

Everly Thrive is a digital project offering an e-book plus bonus planners focused on ADHD and practical strategies for everyday life. While our main audience is in Sweden and the Nordic region, Swedish language knowledge is NOT required—we mainly need someone to improve the funnel structure, copy testing, and ad optimization (in English or simple Swedish if needed).

What We Need:
Funnel Optimization (preferably with hands-on experience using systeme.io or similar platforms like ClickFunnels, Kartra, Kajabi).

Ads Strategy & Setup (Facebook/Meta)—not full management, but optimization of some creatives and basic targeting.

Conversion Rate Optimization (CRO)—improving the sales page, checkout flow, and follow-up emails to boost sales and reduce cost per acquisition.

Our Context:

We already have a functioning funnel on systeme.io (landing page + checkout + email flow).

Our audience is primarily in Sweden/Nordic countries. We’ve created the copy and visuals in Swedish, but no Swedish skills are strictly required: we’ll provide the translations/text you need.

We want to optimize:
Funnel structure (layout, CTA, email sequence).

Main creatives (images, short copy in English or simple Swedish) for Ads.

Possibly some minor targeting adjustments in Facebook Ads (though we’re not seeking ongoing ads management right now).

Goal:
Reduce cost per acquisition (CPA).

Increase conversion rate on the sales and checkout pages.

Streamline the funnel so it’s more user-friendly for a Nordic audience (Sweden in particular).

Specific Tasks
Funnel Review

Audit our existing systeme.io pages (landing, checkout, email) and metrics (CTR, CPA, conversion rate).

Provide written suggestions on improvements (design, structure, messaging, CTAs).

Apply (or guide us to apply) the agreed-upon changes in systeme.io: layout, CTA, email flows.

Set up A/B tests if needed for headlines, images, or offers.

Ads Optimization

Suggest tweaks to our Ads (copy, images, basic targeting).

Check that pixel/conversion tracking is correctly integrated with systeme.io (if necessary).

Reporting & Next Steps

Deliver a brief final report on what was changed and any results or future recommendations.

Required Skills
systeme.io Expertise

CRO/Funnel Marketing: knowledge of best practices for conversions.

Facebook/Meta Ads: ability to optimize basic creatives, placements, and audience.

Familiarity with ADHD/mental health is a plus but not mandatory.

Basic design skills (Canva, Photoshop) to update visuals is helpful.

-Send your portfolio or examples of funnels you’ve successfully optimized, preferably on systeme.io or similar platforms.

Briefly explain how you approach funnel optimization and any case studies if available.

Additional Notes
The funnel is entirely on systeme.io, focusing on an ADHD product for a Nordic audience.

We’re mainly seeking someone to improve certain marketing/design elements and a bit of ad optimization, not ongoing full management.

If you have questions about the product or systeme.io setup, feel free to message us.

https://www.everlythrive.com/superkraft
Related categories: Graphic Design Facebook Marketing Funnel