Facebook & Instagram Ad Manager for Realtors
Budget: $750 – $1,500 USD
Company: Prime Property Aide
Location: Remote
Position Type: Contract (3 months) - On-Call
Salary: Competitive (Based on experience)
Job Overview:
Prime Property Aide is looking for an experienced Facebook & Instagram Ad Manager to handle the creation, optimization, and management of ad campaigns for real estate clients under our Black Wolf Package. Although we do not have a client yet, this role requires someone who is ready to work on call, waiting to execute high-performing ad campaigns as soon as a new client comes on board. Your expertise will be essential in driving traffic to landing pages, generating leads, and boosting sales once we have a client ready to engage.
Key Responsibilities:
Ad Campaign Creation & Management:
• Develop and execute Facebook and Instagram ad campaigns for lead generation targeting the real estate market.
• Create eye-catching ad creatives (images, videos, copy) to generate interest and drive traffic to clients’ landing pages.
• Implement A/B testing to optimize ad creatives, targeting, and calls to action to maximize conversions.
• Use Facebook Ads Manager to set up campaigns, monitor performance, and make adjustments as needed.
• Ensure the ads are optimized to generate high-quality leads that convert on the landing page.
Targeting & Audience Optimization:
• Build highly-targeted audiences using advanced techniques like demographic targeting, geographic targeting, and lookalike audiences.
• Adjust targeting based on performance insights and continuously refine campaigns to reach the best leads.
Reporting & Analytics:
• Provide detailed performance reports and insights once campaigns are live, including metrics like click-through rates, conversion rates, and cost-per-lead.
• Analyze ad performance to ensure campaigns are delivering on key performance indicators and adjust strategies as needed.
Collaboration & Strategy:
• Work closely with content creators and account managers to ensure ads align with the client’s goals and marketing strategies.
• Be available to jump in quickly when a new client is secured and help execute campaigns swiftly.
• Stay updated on the latest trends and changes within Facebook and Instagram Ads to keep ad campaigns competitive.
Qualifications:
• Proven experience in Facebook and Instagram ad management, with a focus on lead generation (2+ years).
• Expertise in using Facebook Ads Manager, Instagram Ads, and Facebook Pixel for tracking conversions.
• Strong understanding of targeting options such as demographic, interest-based, geographic, and lookalike audiences.
• Ability to adjust and optimize ad campaigns based on real-time data and campaign performance.
• Strong communication skills, with the ability to report campaign insights to clients in an actionable format.
• Able to work on call and execute campaigns swiftly when a new client is acquired.
• Experience in real estate or related industries is a plus but not required.
How to Apply:
Please submit your resume and portfolio, along with a brief explanation of your experience running Facebook and Instagram ad campaigns, particularly for lead generation.
This role is ideal for someone who is familiar with Facebook and Instagram advertising and can quickly pivot to manage ad campaigns as soon as a new real estate client is secured. If you’re comfortable working on-call, ready to execute ad campaigns, and want to help real estate professionals grow their business, we’d love to hear from you!
Location: Remote
Position Type: Contract (3 months) - On-Call
Salary: Competitive (Based on experience)
Job Overview:
Prime Property Aide is looking for an experienced Facebook & Instagram Ad Manager to handle the creation, optimization, and management of ad campaigns for real estate clients under our Black Wolf Package. Although we do not have a client yet, this role requires someone who is ready to work on call, waiting to execute high-performing ad campaigns as soon as a new client comes on board. Your expertise will be essential in driving traffic to landing pages, generating leads, and boosting sales once we have a client ready to engage.
Key Responsibilities:
Ad Campaign Creation & Management:
• Develop and execute Facebook and Instagram ad campaigns for lead generation targeting the real estate market.
• Create eye-catching ad creatives (images, videos, copy) to generate interest and drive traffic to clients’ landing pages.
• Implement A/B testing to optimize ad creatives, targeting, and calls to action to maximize conversions.
• Use Facebook Ads Manager to set up campaigns, monitor performance, and make adjustments as needed.
• Ensure the ads are optimized to generate high-quality leads that convert on the landing page.
Targeting & Audience Optimization:
• Build highly-targeted audiences using advanced techniques like demographic targeting, geographic targeting, and lookalike audiences.
• Adjust targeting based on performance insights and continuously refine campaigns to reach the best leads.
Reporting & Analytics:
• Provide detailed performance reports and insights once campaigns are live, including metrics like click-through rates, conversion rates, and cost-per-lead.
• Analyze ad performance to ensure campaigns are delivering on key performance indicators and adjust strategies as needed.
Collaboration & Strategy:
• Work closely with content creators and account managers to ensure ads align with the client’s goals and marketing strategies.
• Be available to jump in quickly when a new client is secured and help execute campaigns swiftly.
• Stay updated on the latest trends and changes within Facebook and Instagram Ads to keep ad campaigns competitive.
Qualifications:
• Proven experience in Facebook and Instagram ad management, with a focus on lead generation (2+ years).
• Expertise in using Facebook Ads Manager, Instagram Ads, and Facebook Pixel for tracking conversions.
• Strong understanding of targeting options such as demographic, interest-based, geographic, and lookalike audiences.
• Ability to adjust and optimize ad campaigns based on real-time data and campaign performance.
• Strong communication skills, with the ability to report campaign insights to clients in an actionable format.
• Able to work on call and execute campaigns swiftly when a new client is acquired.
• Experience in real estate or related industries is a plus but not required.
How to Apply:
Please submit your resume and portfolio, along with a brief explanation of your experience running Facebook and Instagram ad campaigns, particularly for lead generation.
This role is ideal for someone who is familiar with Facebook and Instagram advertising and can quickly pivot to manage ad campaigns as soon as a new real estate client is secured. If you’re comfortable working on-call, ready to execute ad campaigns, and want to help real estate professionals grow their business, we’d love to hear from you!