Facebook Ad Guidance for Physiotherapy Clinic

I need to be taught how to place Facebook ads for my physiotherapy clinic, with the primary aim to be able to manage my own ads in future.

Key Elements:
- The ad must target local residents around the clinic.
- It should primarily use patient testimonials as the ad content.

Ideal Skills:
- Proven experience in teaching others how to place their own Facebook ads.
- Expertise in targeting local audiences.
- Ability to creatively incorporate patient testimonials into the ad.