Facebook Audience for Aussie Immigration -- 2
Budget: $10 – $30 USD
I’m about to run a skilled-immigration to Australia campaign and need a rock-solid set of Facebook audience definitions before the ads go live. The promotion is aimed solely at people living in Jordan, aged 36-45, who work in Engineering or Information Technology, so every segment you build must stay true to those three pillars: location = Jordan, age = 36-45, profession = Engineering / IT.
The target audiences must be native in English and has passed IELTS or and PTE
Please research Facebook’s Detailed Targeting options and compile audience suggestions that reflect real-world behaviours, interests and job titles typical of mid-career engineers and tech specialists who might consider relocating to Australia. Build out at least three distinct audience clusters (for testing) and show how each can be layered or narrowed for maximum relevance.
Deliver as a Google Sheet or Excel file that clearly lists for every proposed audience:
• Core interest/behaviour keywords
• Relevant job titles, education fields or industry filters
• Suggested exclusions to keep the pool on-target
• Estimated reach in Jordan (based on Facebook Ads Manager)
Keep the wording exactly as it appears in Facebook so I can paste it straight into Ads Manager without guesswork. If you reference external data—labour-market reports, migration trends, etc.—cite the source beside the audience suggestion.
The target audiences must be native in English and has passed IELTS or and PTE
Please research Facebook’s Detailed Targeting options and compile audience suggestions that reflect real-world behaviours, interests and job titles typical of mid-career engineers and tech specialists who might consider relocating to Australia. Build out at least three distinct audience clusters (for testing) and show how each can be layered or narrowed for maximum relevance.
Deliver as a Google Sheet or Excel file that clearly lists for every proposed audience:
• Core interest/behaviour keywords
• Relevant job titles, education fields or industry filters
• Suggested exclusions to keep the pool on-target
• Estimated reach in Jordan (based on Facebook Ads Manager)
Keep the wording exactly as it appears in Facebook so I can paste it straight into Ads Manager without guesswork. If you reference external data—labour-market reports, migration trends, etc.—cite the source beside the audience suggestion.