Dual Social Media Sales Campaign

I'm looking for an experienced social media marketer to run a dual advertising campaign on Facebook and Instagram; both platforms are equally important for our brand. Our primary goal is to boost product sales. We have a product range that has strong appeal to the 30-60 age group.

Key aspects of the project:
- You will be expected to create and manage advertisements on both platforms.
- Your focus should be on driving sales and increasing conversion rates.
- Understanding the nuances of advertising to the 30-60 age group is crucial.

Key skills and experience required:
- Proven track record in creating and managing successful Facebook and Instagram ad campaigns.
- Demonstrated ability to boost product sales through social media advertising.
- Understanding of the 30-60 age group's preferences and behaviors on social media.