Digital Media Buyer for Non-Profit Campaign

Job ID: 38501675

Budget: $15 – $25 USD

Seeking an experienced Digital Media Buyer to help run a lead generation campaign via Facebook and Instagram.

- Campaign Objective: The primary goal is to generate leads for a letter-writing initiative aimed at council members. This is a B2C (Business to Consumer) campaign focused on social awareness and non-profit engagement.
- Target Audience: The ideal candidate should have experience in reaching out to a B2C audience, particularly in the context of social awareness and non-profit campaigns.
- Desired Action: The leads generated through this campaign should be encouraged to participate in a letter writing campaign to council members.

Skills and experience in social media advertising, particularly on FB and IG, are crucial. Previous work with non-profit organizations and lead generation campaigns will be considered an asset. Knowledge of creating UTM links, attaching them to the campaign and tracking is also essential. Looking for someone who is bilingual in Spanish and English. Bonus if you live in the LA area.