Digital Marketing Manager (CRM & Campaign Management Expert)

Job ID: 38727982

Budget: $25 – $50 CAD

We are looking for a highly experienced digital marketing professional or agency to take full ownership of our marketing strategy and execution. This role includes managing end-to-end campaign creation, from turning ideas into polished offers—whether through landing pages, ads, or content—and continuously optimizing campaigns to uncover the most effective strategies.

You will manage Meta ads (Facebook/Instagram), seamlessly integrate them with landing pages, and connect everything to tracking software for performance monitoring. Managing follow-up email funnels, SMS, MMS, and nurture campaigns within our CRM is essential. While we currently use Infusionsoft, we’re exploring other software solutions, and the right candidate will advise us on potential alternatives, guiding us through transitions with our CRM and other systems.

Top Priorities
Technical Campaign Execution: Implement and optimize ads, landing pages, and CRM automation.

Data-Driven Adjustments: Regularly evaluate and refine campaigns using performance data.

Comprehensive CRM Management: Oversee follow-up funnels, list segmentation, and CRM transitions.

Offer Strategy & Creation: Develop compelling marketing offers and lead generation strategies that resonate with our target audience. Create upsell/downsell sequences and ensure they are properly integrated with the CRM.

Qualifications
Experience: 7+ years in digital marketing with a proven track record of managing end-to-end campaigns.

Technical Expertise: Proficiency in Meta (Facebook/Instagram) ad creation, CRM systems (e.g., Infusionsoft), and data analytics software.

Data-Driven Mindset: Experience tracking KPIs, analyzing data, and using insights to continuously improve campaigns.

Strategic Marketing Skills: Expertise in creating high-converting offers, funnels, and landing pages.

Strong Communication Skills: Excellent in direct response copywriting and verbal communication.

SEO Knowledge: Familiarity with SEO strategies, keyword research, and performance tracking.

Who We Are
At Village Antiques, we’re more than just a business—we’re passionate about crafting beautiful spaces with luxury French country-style furniture, antiques, and decor. We take pride in delivering a high-end experience rooted in timeless design and premium craftsmanship. Our focus on quality and charm empowers clients to create homes that are both stunning and functional. As a close-knit team, we value collaboration, creativity, and results, making every project a shared journey

Job Details
Type: Remote, Part Time
Pay: Commensurate with experience.
Hours: Monday to Friday, 8 AM - 5 PM CST, with some flexibility based on project deadlines.

How to Apply:

Regular Job Boards: If you are passionate about creating strategy, content and all marketing systems and helping businesses optimize their processes, grow revenue with consistent, low cost, repeatable processes, please send us your resume.