Client Engagement Specialist for Coaching Brand

Project Title: Social Media and Marketing Support for coaching and educational wellbeing start up

Overview:
Flow is a startup focused on coaching, educational resources, and training, with a special emphasis on wellbeing, personal development, and strengths. We are looking for a freelancer who can help with social media and marketing to elevate the brand's online presence, grow our audience, and support business growth through targeted campaigns and content strategies.

Objectives:

Develop a comprehensive social media strategy to increase visibility and engagement.
Support with the set up of social media platforms (e.g., Instagram, Facebook, LinkedIn) with consistent and relevant content.
Create and implement effective marketing campaigns to promote our services, including coaching programs, workshops, and educational resources.
Increase brand awareness and customer engagement through organic and paid social media efforts.
Create engaging content template (graphics, captions, blog posts, etc.) that aligns with the values of Flow (which I can replicate and continue)

Social Media Strategy: A tailored plan for social media growth, content planning, and audience engagement.
Content Creation: A set up for posts and stories across key platforms, including educational content, customer testimonials, and promotional materials.

Ideal Candidate:
Experience in social media marketing, particularly for startups or educational/wellbeing-related businesses.
Proficient in content creation and graphic design tools (e.g., Canva, Adobe Suite).
Knowledge of Instagram, Facebook, LinkedIn, and possibly TikTok for business.
Strong communication skills and a proactive, creative approach.
Ability to understand the Flow brand voice and values and translate them into impactful marketing messages.
Ability to share skills and information with brand owner to ensure involvement in the brand