Book & Short Film Sales Promotion

Job ID: 38455504

Budget: $15 – $25 AUD

My name is Lucy and I am an award winning photo journalist from Melbourne. I have self published a beautifully presented coffee table book and film titled FRAGILE BLACK HEART, about a black opal mining town called Lightning Ridge.
Lucy follows in her late mother's footsteps, lured by the beautiful and elusive black opal, discovering a community of like-minded characters who chose to abandon the comforts of the modern urban lifestyle, trading amenities for dust, heat, trials and tribulations. Film is currently on SBS Demand.
I'm keen on increasing the sales of my book and short film, and I'm looking for someone to help me with their promotion. The content for the promotion is already prepared, so we just need to jump straight into the execution phase. The film is currently on SBS Demand titled Fragile Black Heart.

Key points to consider:
- **Objective**: The main goal here is to increase sales, so the campaign should be geared towards driving conversions.
- **Preferred Platforms**: We'll be focusing our promotional efforts mainly on social media platforms. Therefore, the ideal candidate should have a solid understanding and experience with leveraging social media to drive sales.
- **Content**: As I mentioned earlier, the promotional content is already prepared. i have a website Instagram and Facebook page. I also have a 3 min YouTube trailer https://m.youtube.com/watch?v=wTLNyPEJia8

Ideal skills and experience for this job:
- Proven track record in social media marketing, particularly in driving sales.
- Ability to interpret existing promotional content and tailor it effectively for social media.
- Strong analytics and reporting skills to measure the success of the campaign.
- Excellent communication skills to keep me updated on progress and results.

If you feel you have the expertise and experience for this role, I look forward to seeing your bid.