FB Ads Expert Needed for Fitness Equipment

We are looking for an experienced Facebook Ads Specialist to manage and optimize our advertising campaigns for a growing fitness e-commerce brand. We are targeting fitness enthusiasts, particularly within the U.S., EU, UK And Australian market.

Responsibilities:

- Develop, implement, and optimize Facebook Ads campaigns aimed at increasing sales and brand awareness.
- Conduct A/B testing on different ad creatives, targeting options, and bidding strategies.
- Analyze campaign performance data and make data-driven - decisions to improve ROAS (Return on Ad Spend).
- Collaborate with our content team to create engaging and effective ad creatives.
- Monitor ad performance regularly and adjust strategies to maximize results.

Requirements:

- Proven experience managing Facebook Ads campaigns, preferably in the fitness or wellness industry.
- Strong analytical skills with the ability to interpret data and make strategic decisions.
- Familiarity with audience targeting, including Lookalike
- Audiences and Custom Audiences.
- Ability to create compelling ad copy and visuals that resonate with our target market.
- Experience with Shopify is a plus.

Preferred Qualifications:

- Experience working with e-commerce brands, particularly in the fitness industry.
- Knowledge of other social media advertising platforms (e.g., Instagram, TikTok) is a plus.

If you have a passion for fitness and a track record of driving sales through Facebook Ads, we would love to hear from you!