Social Media Sales Conversion Campaign
Budget: ₹750 – ₹1,250 INR
Launching a tightly-focused marketing push aimed at turning social media attention directly into sales for my brand. The campaign will live primarily on Facebook, Instagram, and X, with room to test other high-potential platforms once the core strategy proves itself.
Here’s the shape of the work:
• Map a conversion-oriented social content calendar, complete with copy angles, creative concepts, and recommended formats.
• Build, launch, and manage paid ads that move prospects through a clear funnel, including retargeting and friction-free calls to action.
• Set up easy-to-read dashboards in Meta Ads Manager or Looker Studio so I can watch ROAS and CPA in real time.
• Optimise weekly, adjusting budgets, audiences, and creatives until agreed-upon KPIs are met.
Acceptance criteria
• Cost-per-acquisition meets or beats the target we set together.
• At least 3× return on ad spend within the first 30 days of live ads.
• Delivery of all ad assets, audiences, and reporting templates so the account remains fully in my control.
I’ll provide brand guidelines, product imagery, and historical data on request. Preference goes to workflows that make use of Meta Business Suite, Canva or Figma for creative tweaks, and any analytics stack you trust for attribution. First ads should be ready to ship inside two weeks of kickoff; after that, we iterate and scale.
Here’s the shape of the work:
• Map a conversion-oriented social content calendar, complete with copy angles, creative concepts, and recommended formats.
• Build, launch, and manage paid ads that move prospects through a clear funnel, including retargeting and friction-free calls to action.
• Set up easy-to-read dashboards in Meta Ads Manager or Looker Studio so I can watch ROAS and CPA in real time.
• Optimise weekly, adjusting budgets, audiences, and creatives until agreed-upon KPIs are met.
Acceptance criteria
• Cost-per-acquisition meets or beats the target we set together.
• At least 3× return on ad spend within the first 30 days of live ads.
• Delivery of all ad assets, audiences, and reporting templates so the account remains fully in my control.
I’ll provide brand guidelines, product imagery, and historical data on request. Preference goes to workflows that make use of Meta Business Suite, Canva or Figma for creative tweaks, and any analytics stack you trust for attribution. First ads should be ready to ship inside two weeks of kickoff; after that, we iterate and scale.