Social Ads for NDIS Leads

Job ID: 40469873

Budget: $8 – $15 AUD

I need a results-driven social media advertiser to build and manage lead-generation campaigns for Enablepath Support Services, an NDIS provider headquartered in Brisbane.

We will be placing ads on Facebook, Instagram and LinkedIn with a single goal: produce qualified enquiries from prospective NDIS participants (or their carers and support coordinators). I do not yet have any visuals or copy, so you will take the lead on creating engaging creatives and persuasive messaging that comply with NDIS marketing guidelines.

You’ll handle audience research, account and pixel setup, campaign build-out in Meta Ads Manager and LinkedIn Campaign Manager, continuous optimisation, and transparent reporting on cost per lead. Familiarity with Canva or Adobe Creative Cloud, as well as basic funnel tracking through Google Analytics or similar, is important.

Deliverables
• A brief campaign strategy outlining targeting, budget split and funnel approach
• 3–5 creative variations with matching ad copy for each platform
• Full campaign setup, including tracking events for form fills and call bookings
• Weekly performance reports highlighting key metrics and optimisation actions
• Final wrap-up report with insights and scale recommendations

A lead counts when a prospect completes our intake form or books a discovery call; please build tracking around those events. If you’ve generated leads in healthcare, disability or other government-funded services before, share a quick snapshot of the results and let’s get started.