Social Ads to Boost Excel Sales
Budget: ₹600 – ₹1,500 INR
I need a results-driven partner to plan, launch, and optimise paid social campaigns that turn Facebook, Instagram, and LinkedIn users into paying customers for my Excel-based software product. Social media ads are the only channel I’m focusing on, and every decision should trace back to one clear objective: increasing sales.
You’ll be responsible for shaping the full funnel—from crafting scroll-stopping creative and persuasive copy, to building precise audiences in Facebook Ads Manager, Instagram, and LinkedIn Campaign Manager, tracking performance with the Facebook Pixel and relevant analytics tools, and refining the campaigns for maximum return on ad spend.
Deliverables:
• A data-backed campaign strategy with audience definitions and spend allocation per platform
• 3–5 ad creatives per platform (static or video) with compelling copy variations
• End-to-end setup of conversion-centred campaigns on Facebook, Instagram, and LinkedIn
• Ongoing optimisation (bids, budgets, creative tests, audience tweaks) for at least four weeks
• Weekly performance reports highlighting key metrics—CPA, ROAS, and sales generated
Success will be measured by how efficiently the campaigns convert prospects into buyers, so please share any relevant case studies or metrics that prove you can deliver sales growth through social ads.
You’ll be responsible for shaping the full funnel—from crafting scroll-stopping creative and persuasive copy, to building precise audiences in Facebook Ads Manager, Instagram, and LinkedIn Campaign Manager, tracking performance with the Facebook Pixel and relevant analytics tools, and refining the campaigns for maximum return on ad spend.
Deliverables:
• A data-backed campaign strategy with audience definitions and spend allocation per platform
• 3–5 ad creatives per platform (static or video) with compelling copy variations
• End-to-end setup of conversion-centred campaigns on Facebook, Instagram, and LinkedIn
• Ongoing optimisation (bids, budgets, creative tests, audience tweaks) for at least four weeks
• Weekly performance reports highlighting key metrics—CPA, ROAS, and sales generated
Success will be measured by how efficiently the campaigns convert prospects into buyers, so please share any relevant case studies or metrics that prove you can deliver sales growth through social ads.