Meta Ad for Real estate Leads

Project Description:

I run a construction company and I’m looking for an experienced Meta Ads (Facebook & Instagram) specialist to help generate high-quality leads for my business.

I’ve previously worked with a few freelancers, but I want to try a fresh approach to see if we can improve results and cost efficiency.

For now, I’d like to start with a short test campaign (7–15 days) with a small ad budget to evaluate your strategy, ad performance, and lead quality.

If the test campaign performs well, I’ll offer a 3-month contract (which can be extended) with increased budget and scope.


Goals:
- Generate qualified leads for construction services (residential & commercial projects)
- Lower cost per lead (CPL) while improving lead quality
- Build and optimize campaigns for better ROI over time


What You’ll Do:
- Create, manage, and optimize Meta ad campaigns
- Design or guide ad creatives (images/videos + copywriting)
- Set up tracking, reporting, and audience targeting
- Provide weekly performance reports and recommendations

Budget:
- Trial Phase: Low ad spend (to be discussed)
- Ongoing Contract: Scaled up based on performance
- Please mention your management fee and the ad spend range you recommend for the trial.


Preferred Experience:
- Proven results running Facebook/Instagram ads for construction, real estate, or home improvement businesses
- Strong understanding of lead generation campaigns (not e-commerce)
- Ability to target local audiences effectively


To Apply:
-Please include the following in your proposal:
- A short intro about your experience
- Examples of past Meta campaigns (screenshots or performance summaries if possible)
- Your strategy for lead generation in the construction niche
- Your fee for the test campaign + suggested ad budget

I’m looking to start as soon as possible please apply only if you can launch the trial within a few days after project approval.

Thanks