Meta Ads for Fashion E-Commerce

Job ID: 40195537

Budget: $10 – $30 USD

My fashion e-commerce brand is ready to scale its paid social presence and drive more purchases. The primary objective of this campaign is straightforward: increase sales.

I need a specialist who can plan, launch, and optimise conversion-focused campaigns on Facebook and Instagram through Meta Ads Manager. If you can also replicate winning creatives or targeting on TikTok, that’s a welcome bonus, but the core work lives inside Meta’s ecosystem.

Key deliverables:
• Campaign architecture built around purchase events (CBO/ABO as appropriate)
• Pixel and, if possible, Conversions API correctly installed and firing on all key funnel events
• Creative testing framework that cycles fresh images, videos, and copy without audience fatigue
• Weekly optimisation and clear reporting on spend, ROAS, CPA, and scalable opportunities

Acceptance criteria: a measurable lift in revenue attributed to Meta ads and a maintained or improved ROAS after a two-week optimisation window.

All product assets, brand guidelines, and existing performance data will be provided on kickoff.