Meta Ads Strategy & Monitoring
Budget: ₹12,500 – ₹37,500 INR
I need an experienced Meta ads specialist who can take full ownership of my clients’ Facebook and Instagram campaigns with one clear objective—driving sales conversions.
The first task will be to translate each client brief into a detailed media plan: audience research, funnel mapping, budget split, and creative angles tailored to video-based ads. From there, you’ll launch, watch the numbers like a hawk, and fine-tune everything from bids to placements so ROAS keeps climbing.
Because these engagements run continuously, I expect proactive optimisation: daily checks on key metrics, rapid A/B tests of copy or thumbnails, and concise performance summaries that make next-step decisions obvious to a non-technical reader. You’ll also flag any creative fatigue early and suggest fresh video concepts when needed.
Deliverables I’m expecting
• Initial strategy doc and campaign build-out
• Live dashboard or weekly PDF report covering spend, CPA, ROAS and learning phase status
• Testing roadmap with hypotheses, timelines and outcomes
• Ongoing campaign adjustments documented in the account change history
If you have a proven record of scaling Facebook and Instagram video campaigns for ecommerce or DTC brands, I’d love to see examples in your bid along with the tools you prefer for tracking and analysis (e.g., Ads Manager, Meta Events Manager, Google Looker Studio).
The first task will be to translate each client brief into a detailed media plan: audience research, funnel mapping, budget split, and creative angles tailored to video-based ads. From there, you’ll launch, watch the numbers like a hawk, and fine-tune everything from bids to placements so ROAS keeps climbing.
Because these engagements run continuously, I expect proactive optimisation: daily checks on key metrics, rapid A/B tests of copy or thumbnails, and concise performance summaries that make next-step decisions obvious to a non-technical reader. You’ll also flag any creative fatigue early and suggest fresh video concepts when needed.
Deliverables I’m expecting
• Initial strategy doc and campaign build-out
• Live dashboard or weekly PDF report covering spend, CPA, ROAS and learning phase status
• Testing roadmap with hypotheses, timelines and outcomes
• Ongoing campaign adjustments documented in the account change history
If you have a proven record of scaling Facebook and Instagram video campaigns for ecommerce or DTC brands, I’d love to see examples in your bid along with the tools you prefer for tracking and analysis (e.g., Ads Manager, Meta Events Manager, Google Looker Studio).