Meta Ads Setup Specialist

I'm looking for an experienced Meta ads specialist to set up ads aimed at increasing local website traffic. The ads will run on Facebook and Instagram.

Key Requirements:
- Expertise in Meta Ads Manager
- Proven track record of increasing website traffic
- Ability to target local audiences effectively
- Experience with both Facebook and Instagram platforms

Ideal Skills and Experience:
- Digital marketing background
- Strong analytical skills to track and optimize performance
- Creative in ad design and copywriting
- Familiarity with local market trends

Please provide previous work examples and strategies you would use for this project.