Meta Ads Management for Sales
Budget: ₹12,500 – ₹37,500 INR
I need an experienced Meta advertiser who can take full ownership of our national campaigns and turn them into direct sales. My goal is simple: the ads must move visitors from discovery to purchase at the lowest possible cost while protecting brand integrity.
Scope of work
• Campaign strategy and setup across Facebook and Instagram, aligned with our existing funnel and creative assets.
• Geo-targeting confined to our home country (national reach) with audience segmentation you’ll help refine.
• Ongoing optimisation: A/B creative testing, bid and budget adjustments, and real-time refinement of look-alike and retargeting pools.
• Conversion tracking configuration via Meta Pixel and Events Manager, ensuring clean data flow into Ads Manager and our reporting dashboards.
• Weekly insight reports highlighting spend, ROAS, top-performing audiences, and next steps.
Acceptance criteria
1. Campaigns launch on schedule with correct geo-targeting and pixel events firing.
2. ROAS and cost-per-purchase benchmarks agreed at kickoff are met or exceeded within the first full optimisation cycle.
3. Clear, actionable reports delivered every seven days.
All account access, brand guidelines, and past campaign data will be provided once we start. If you thrive on data-driven decision making and have a track record of scaling national e-commerce revenue through Meta Ads Manager, let’s get moving.
Scope of work
• Campaign strategy and setup across Facebook and Instagram, aligned with our existing funnel and creative assets.
• Geo-targeting confined to our home country (national reach) with audience segmentation you’ll help refine.
• Ongoing optimisation: A/B creative testing, bid and budget adjustments, and real-time refinement of look-alike and retargeting pools.
• Conversion tracking configuration via Meta Pixel and Events Manager, ensuring clean data flow into Ads Manager and our reporting dashboards.
• Weekly insight reports highlighting spend, ROAS, top-performing audiences, and next steps.
Acceptance criteria
1. Campaigns launch on schedule with correct geo-targeting and pixel events firing.
2. ROAS and cost-per-purchase benchmarks agreed at kickoff are met or exceeded within the first full optimisation cycle.
3. Clear, actionable reports delivered every seven days.
All account access, brand guidelines, and past campaign data will be provided once we start. If you thrive on data-driven decision making and have a track record of scaling national e-commerce revenue through Meta Ads Manager, let’s get moving.