Meta Ads Expert for Startup

I need a professional social media expert specializing in Meta ads to help drive sales for my new startup. We are selling physical products and aim to use Facebook and Instagram for our campaigns.

Requirements:
- Proven experience with Meta ads
- Focus on sales conversions
- Expertise in both Facebook and Instagram platforms
- Ability to create and manage effective ad campaigns
- Strong analytical skills to track and report on ad performance

Ideal Skills:
- Background in e-commerce
- Experience with A/B testing
- Knowledge of target audience segmentation
- Creative content creation for ads

Please provide a detailed plan and portfolio.