Meta Ads Expert for Astronomy Workshops
Budget: ₹12,500 – ₹37,500 INR
We are an ISRO-registered space tutor organization running two types of astronomy workshops for school students:
A 4-day workshop (Tuesday to Friday)
A 2-day workshop (Friday and Saturday)
We need a skilled Meta (Facebook & Instagram) Ads expert to generate a high volume of quality leads for these workshops. Our primary goal is to get parents of students in classes 1st to 9th to register for these free workshops.
Key Objectives & Requirements:
Lead Goal: Generate a minimum of 2,000 leads per workshop series to ensure strong attendance.
Target Audience: Parents in India, interested in extracurricular education, science, and space. Must be able to target by location (likely city-specific) and child's age/class.
Ad Strategy: We need an expert who can develop a full funnel strategy:
Top of Funnel: Engaging video/content ads to build awareness about our unique ISRO affiliation and workshop value.
Middle of Funnel: Retargeting ads for those who engaged but didn't sign up.
Bottom of Funnel: High-conversion lead ads with a clear call-to-action (e.g., "Register for Free Workshop").
Our Current Challenge: We are experiencing a significant shortage of leads, which is directly impacting our business model. We lack in-house expertise to effectively manage and optimize Meta ads.
End Goal: The final day of each workshop includes a sales pitch for a paid counselling session (₹500). The success of this monetization depends entirely on having a large enough audience in the workshop.
Please provide a proposal that includes:
Your relevant experience, especially with lead gen for educational/workshop clients.
Your proposed strategy for this project.
Your estimated total fee OR monthly retainer for managing this campaign.
The estimated initial ad budget you would recommend to achieve the 2k lead goal.
We are looking for a true expert who can deliver results.
A 4-day workshop (Tuesday to Friday)
A 2-day workshop (Friday and Saturday)
We need a skilled Meta (Facebook & Instagram) Ads expert to generate a high volume of quality leads for these workshops. Our primary goal is to get parents of students in classes 1st to 9th to register for these free workshops.
Key Objectives & Requirements:
Lead Goal: Generate a minimum of 2,000 leads per workshop series to ensure strong attendance.
Target Audience: Parents in India, interested in extracurricular education, science, and space. Must be able to target by location (likely city-specific) and child's age/class.
Ad Strategy: We need an expert who can develop a full funnel strategy:
Top of Funnel: Engaging video/content ads to build awareness about our unique ISRO affiliation and workshop value.
Middle of Funnel: Retargeting ads for those who engaged but didn't sign up.
Bottom of Funnel: High-conversion lead ads with a clear call-to-action (e.g., "Register for Free Workshop").
Our Current Challenge: We are experiencing a significant shortage of leads, which is directly impacting our business model. We lack in-house expertise to effectively manage and optimize Meta ads.
End Goal: The final day of each workshop includes a sales pitch for a paid counselling session (₹500). The success of this monetization depends entirely on having a large enough audience in the workshop.
Please provide a proposal that includes:
Your relevant experience, especially with lead gen for educational/workshop clients.
Your proposed strategy for this project.
Your estimated total fee OR monthly retainer for managing this campaign.
The estimated initial ad budget you would recommend to achieve the 2k lead goal.
We are looking for a true expert who can deliver results.