Manage B2C Tech Ad Campaigns
Budget: ₹750 – ₹1,250 INR
Our technology brand needs an experienced hand to own the full lifecycle of our Facebook and Google ad campaigns aimed at scaling B2C customer acquisition. I’ll provide audience insights, product positioning, and creative assets; you will translate that into well-structured campaigns, iterate quickly, and report back with clear, data-driven results.
You should feel at home inside Facebook Ads Manager and Google Ads, confident setting up conversion tracking, A/B testing copy and creative, and adjusting bids or budgets daily to keep cost-per-lead in check. Experience using Google Analytics and Looker Studio to turn raw numbers into actionable recommendations is essential, because I rely on those insights to guide the wider marketing roadmap.
Key deliverables
• Campaign setup or audit with documented structure and targeting rationale
• Ongoing optimisation (keywords, audiences, bids, creatives) to improve CPL and ROAS
• Weekly performance dashboard plus a concise summary of wins, issues, and next steps
Success is measured by a steady flow of qualified B2C leads at or below the agreed cost benchmark and a transparent handover of all campaign data and account assets at project close. If this is your comfort zone, let’s drive some growth.
You should feel at home inside Facebook Ads Manager and Google Ads, confident setting up conversion tracking, A/B testing copy and creative, and adjusting bids or budgets daily to keep cost-per-lead in check. Experience using Google Analytics and Looker Studio to turn raw numbers into actionable recommendations is essential, because I rely on those insights to guide the wider marketing roadmap.
Key deliverables
• Campaign setup or audit with documented structure and targeting rationale
• Ongoing optimisation (keywords, audiences, bids, creatives) to improve CPL and ROAS
• Weekly performance dashboard plus a concise summary of wins, issues, and next steps
Success is measured by a steady flow of qualified B2C leads at or below the agreed cost benchmark and a transparent handover of all campaign data and account assets at project close. If this is your comfort zone, let’s drive some growth.