Lead-Generation Facebook & Instagram Ads

Job ID: 39921960

Budget: $30 – $250 CAD

PLEASE INCLUDE YOUR MONTHLY CHARGE FOR 6 POSTS ON BOTH PLATFORMS IN C$ IN ORDER TO BE CONSIDERED FOR THE PROJECT
I’m launching a focused Facebook and Instagram campaign aimed at driving a steady flow of qualified consumer leads. The objective is clear: capture contact details from individuals who match the age-group and geographic profiles I’ll provide.

You’ll handle the full funnel—from strategy and audience setup through ad creative, pixel integration, and real-time optimisation—so that every dollar pushes toward cost-efficient lead volume. I’m open to your recommendations on ad formats, but results must be measured through Meta lead forms or a tracked landing page with conversion events in place.

Deliverables I need from you:
• Campaign architecture in Ads Manager, including custom audiences built around the specified age ranges and target locations.
• Scroll-stopping visuals and copy (static, carousel, or short-form video—whichever you believe will perform best).
• Proper installation and verification of the Meta pixel plus any required Conversion API events.
• A/B tests and ongoing bid/placement optimisation throughout the run.
• Weekly performance snapshot that highlights CPL, CTR, and actionable next steps.

If you’ve turned Facebook and Instagram into lead machines before, let’s get these ads live.