Lead Generating Facebook Ad Campaigns

Job ID: 40205518

Budget: $25 – $50 AUD

I need a results-driven specialist to plan, launch, and optimise Facebook ad campaigns with the single goal of generating qualified leads for my business. Everything will be run inside Meta Ads Manager, so please be confident with all its features—from detailed audience targeting to event tracking.

Here’s what I expect as clear deliverables:
• A concise campaign strategy outlining audiences, objectives, and KPIs
• High-converting ad copy and creative direction that fits our brand guidelines
• Proper setup of the Meta Pixel and any custom conversions needed to measure lead actions
• Ongoing A/B tests on creatives, placements, and bidding to steadily lower cost-per-lead
• Weekly performance reports summarising spend, leads generated, CPL, and next steps

I’ll supply brand assets and a brief on our ideal customer profile; you handle the rest, keeping me updated on progress and recommended tweaks. If you have a track record of turning Facebook traffic into real leads, let’s get started.