Lead-Generating Facebook Ad Campaign
Budget: $8 – $15 USD
I need a results-oriented social media marketer to plan and run a Facebook campaign focused on generating qualified leads.
Scope
• Audit my current Facebook presence and identify quick wins.
• Develop a clear lead-generation strategy, including audience targeting, compelling ad creatives, and optimized landing pages or lead forms.
• Set up and manage the ads, tracking pixels, and conversion events inside Facebook Ads Manager.
• Monitor performance daily, refine audiences and creatives, and provide weekly reports outlining spend, CPL, and key insights.
Success will be measured by the volume and quality of leads captured within the agreed budget and timeline. If the collaboration goes well, there’s room to expand into Instagram and Twitter later.
Scope
• Audit my current Facebook presence and identify quick wins.
• Develop a clear lead-generation strategy, including audience targeting, compelling ad creatives, and optimized landing pages or lead forms.
• Set up and manage the ads, tracking pixels, and conversion events inside Facebook Ads Manager.
• Monitor performance daily, refine audiences and creatives, and provide weekly reports outlining spend, CPL, and key insights.
Success will be measured by the volume and quality of leads captured within the agreed budget and timeline. If the collaboration goes well, there’s room to expand into Instagram and Twitter later.