Lead-Gen Social Media Ads Manager

Job ID: 40360045

Budget: ₹1,500 – ₹12,500 INR

I’m ready to hand the reins of my Facebook and Instagram ad accounts to one experienced digital marketer who can run everything end-to-end and keep a steady flow of qualified leads coming in. The accounts are active, so you’ll be stepping into a live environment that needs sharper targeting, tighter creative, and ongoing optimisation rather than a ground-up build.

Here’s what success looks like from my side: campaigns structured around clearly defined audiences, ad creatives that stay fresh, and weekly performance insights that show cost-per-lead dropping while volume climbs. You’ll have the freedom to suggest new funnels and test formats—as long as each move is grounded in data and aimed at generating leads.

Deliverables I expect you to own:
• Full campaign setup or restructuring inside Ads Manager
• Audience research and detailed targeting/refinement
• Creative guidance (copy, visuals or brief to my designer)
• Daily budget pacing and bid optimisation
• Conversion tracking set-up and validation
• Weekly report with key metrics, insights, and next steps

I already have pixels installed and a modest library of past creatives; you can keep what’s working and overhaul what isn’t. Tools such as Facebook Ads Manager, Power Editor, Meta Business Suite, and Google Analytics (for cross-tracking) will be essential, so please be fluent in them.

If you’ve successfully scaled Facebook and Instagram lead campaigns before, let’s talk strategy, timelines, and how quickly you can start.