Lead-Gen Facebook Video Ads
Budget: $15 – $25 AUD
I’m ready to scale my personal- and group-training services with a focused Facebook campaign that turns people aged 41+ into booked consultations. The goal is simple: generate qualified leads, not just clicks or likes.
You’ll handle the entire lifecycle in Meta Business Suite—from researching 40+ audiences and crafting persuasive copy that speaks their language, to scripting and editing a short, high-impact video ad that highlights the health and fitness benefits of working with a certified trainer. Once live, the campaign must be optimised daily, with the Facebook pixel and conversion events set up correctly so every lead is tracked.
Deliverables I need from you:
• Campaign and audience strategy document
• One polished video ad (incl. captions) and accompanying primary text, headline, and CTA
• Full build and launch inside Ads Manager, with lead form or landing-page integration
• Weekly performance report highlighting spend, CPL, and optimisation steps taken
If you have a proven record of lowering cost-per-lead for fitness or wellness brands—and can show me case studies—I’d love to get started right away.
You’ll handle the entire lifecycle in Meta Business Suite—from researching 40+ audiences and crafting persuasive copy that speaks their language, to scripting and editing a short, high-impact video ad that highlights the health and fitness benefits of working with a certified trainer. Once live, the campaign must be optimised daily, with the Facebook pixel and conversion events set up correctly so every lead is tracked.
Deliverables I need from you:
• Campaign and audience strategy document
• One polished video ad (incl. captions) and accompanying primary text, headline, and CTA
• Full build and launch inside Ads Manager, with lead form or landing-page integration
• Weekly performance report highlighting spend, CPL, and optimisation steps taken
If you have a proven record of lowering cost-per-lead for fitness or wellness brands—and can show me case studies—I’d love to get started right away.