Lead-Gen Facebook & Instagram Ads

Job ID: 40381012

Budget: ₹600 – ₹1,500 INR

I’m ready to launch a focused lead-generation campaign across Facebook and Instagram aimed at 18- to 50-year-olds in a specific geographic region (I’ll share the exact location once we start). I need the entire funnel handled for me—from strategy through optimisation—so that the ads drive a consistent flow of qualified leads at the lowest possible cost.

You’ll take charge of creative concepts, copy, audience building in Meta Ads Manager, pixel/event installation, A/B testing and ongoing performance tuning. Meta policy compliance is essential, as is clear weekly reporting so I can see spend, CPL and next-step recommendations.

Deliverables:
• Campaign setup and launch, fully tracked
• At least two creative variants (image or short-form video) with compelling copy
• Daily optimisation for seven days post-launch, then twice-weekly adjustments
• One-page report each week detailing impressions, clicks, CPL and insights

Success will be measured by steady lead volume that meets or beats the agreed cost-per-lead target. If you have case studies with Gen Z audiences and know how to make geographically tight targeting perform, let’s talk.