Lead-Focused Performance Marketing & PR
Budget: ₹12,500 – ₹37,500 INR
I’ve just taken my new brand to market and now need an experienced partner who can blend sharp performance marketing with smart PR to turn interest into real sales.
Performance side: Facebook and Instagram are where I want to concentrate our ad spend. I’ll rely on you to build, launch, and continually optimise campaigns—audiences, creatives, funnels, and budgets—so we hit strong ROAS and a steady flow of qualified leads. Confident use of Meta Ads Manager, pixel implementation, event tracking, and clear A/B testing frameworks is essential.
PR side: Crafting relevant events, coordinating product seeding or influencer angles, and suggesting story hooks that align with our paid activity will all be part of your remit.
Deliverables I’ll look for:
• Live Facebook/Instagram campaigns with conversion tracking in place
• Weekly performance dashboards highlighting spend, CPA, ROAS, and next-step actions
• A monthly PR calendar plus copies/links of placements secured
If you have a proven track record of turning fresh brands into revenue generators through this mix of paid social and compelling media exposure, I’d love to hear your approach and timelines.
Performance side: Facebook and Instagram are where I want to concentrate our ad spend. I’ll rely on you to build, launch, and continually optimise campaigns—audiences, creatives, funnels, and budgets—so we hit strong ROAS and a steady flow of qualified leads. Confident use of Meta Ads Manager, pixel implementation, event tracking, and clear A/B testing frameworks is essential.
PR side: Crafting relevant events, coordinating product seeding or influencer angles, and suggesting story hooks that align with our paid activity will all be part of your remit.
Deliverables I’ll look for:
• Live Facebook/Instagram campaigns with conversion tracking in place
• Weekly performance dashboards highlighting spend, CPA, ROAS, and next-step actions
• A monthly PR calendar plus copies/links of placements secured
If you have a proven track record of turning fresh brands into revenue generators through this mix of paid social and compelling media exposure, I’d love to hear your approach and timelines.